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TEOWA #001 MATCHA

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THIS IS OUR ART

#001 is TEOWA’s first original blend, created together with Uejima-san in Wazuka, Kyoto.

After deeply exploring the individuality of each cultivar, we became fascinated by the idea of combining them — much like composing a dish — to pursue balance and even flavors we had never experienced before.

Combining GOKO — a historic Uji cultivar known for deep umami — with YABUKITA, Japan’s most widely cultivated tea cultivar, and SAEMIDORI, celebrated for its low bitterness and rich sweetness, #001 became the first expression of that exploration.

Its character is defined by layered depth and a distinctive nutty flavor.

THE BEGINNING

THE BEGINNING

The first question was simple:
Why is most matcha blended?

To return to the origin of matcha, we began by focusing on single cultivars and individual producers — understanding each terroir, philosophy, and flavor expression on its own.

And only after understanding those differences deeply, we arrived back at blending.

Like composing a dish through balance and contrast, blending matcha is the art of weaving multiple cultivars together to create an ideal expression.

It is not simply about making matcha taste better.
It feels closer to creating art.

#001 is one form of that exploration — TEOWA’s original blend.

Beyond Ceremonial Grade
Journey #1

Beyond Ceremonial Grade

There's no standard for "ceremonial" matcha — any matcha can wear the name.

Taste a matcha worth stopping for — one we searched out and chose for your moment of stillness.

THE FIRST PAUSE

After countless tastings, a question emerged.

Why are most matcha blends?

I began exploring single-cultivar matcha.

Each cultivar carried its own character.

And even within the same cultivar,

the expression changed from farm to farm.

SEEING DIFFERENTLY

That curiosity led me to the farmers.

As I visited farms across Kyoto,

listened to their stories, and experienced their craft firsthand,

I began to see matcha differently.

And in that shift,

I realized something simple:

awareness itself was the essence.

STILLNESS IN A BOWL

Tea begins with a pause.

The sound of water, the movement of the whisk,

the first sip—

these small moments slowly quiet the mind.

And when the noise fades,

we begin to notice the richness already present in everyday life.

This experience itself becomes ceremonial.

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